Vintage Car Radio

Amplify your message— reach thousands of dedicated WRFI listeners!

— reach thousands of dedicated WRFI listeners!

Share your message with our community-minded listeners.
Sponsor homegrown radio in your own backyard.

What is underwriting anyway?

Underwriting is business sponsorship. WRFI will acknowledge your support by playing "spots" on the air that provide info about your business or organization. Underwriting is 100% tax deductible.

Be a community sustainer and get the best rates!
$55/month - 10 spots/month or
$125/month - get heard every day!

Planning an event? Try a 2-week blast!
Once a day $200 (14 spots)
Twice a day $350 (28 spots)

Don't see what you're looking for?
We can create a custom package for your unique message, timeline, and budget! Just contact Felix today to learn more and get started! (Prices are current as of March 1, 2024 and are subject to change.)

Be a community sustainer and get the best rates!
$50/month (2 spots per week) to
$125/month (7 spots per week)!

Planning an event? Try a 2-week blast!
Once a day $200 (14 spots)
Twice a day $350 (28 spots)

Don't see what you're looking for?
We can create a custom package for your unique message, timeline, and budget! Just contact Felix today to learn more and get started! (Prices are subject to change but are current as of March 1, 2024.)

Reach thousands of people across the Southern Finger Lakes while supporting community radio!

Underwriting WRFI delivers your message to listeners in homes and cars across the area. It also shows that your business or nonprofit supports local media in the public interest.

Our staff will work with you to construct a message that maximizes your reach to  listeners and complies with public radio regulations.

Recent example:
“Support for WRFI comes from listeners, and from the Cornell Concert Series ——presenting Frank Vignola, guitarist in residence at New York's Birdland Jazz Club, and classical violinist and bluegrass fiddler Tessa Lark. Friday, November 10. cornellconcertseries.com”

Hear a sample spot:

We can create custom packages for your unique message, timeline, and budget - just ask!

“Creating a sense of belonging is a value we share with WRFI. Finger Lakes ReUse is proud to be a partner with WRFI Community Radio in getting important information to listeners.”

- Diane Cohen, CEO,
Finger Lakes ReUse

As a grassroots organization focused on culturally celebrating central New York and beyond, GrassRoots Festival would not be possible without the support of WRFI’s incredible programming and audience.”

- Russ Friedell,
GrassRoots Festivals

Why underwrite?

REACH NEW CLIENTS

Connect with thousands of engaged listeners.

BE LOCAL

We only work with local businesses.

Get the local edge!

BUILD YOUR BRAND

Support the community building WRFI does every day.

What is WRFI Community Radio?

We are WRFI, your nonprofit, independent, community radio station. Our authentic, local voices share a wide range of music, culture, local news and events. We've been on airwaves near you since 2012!

Geographic radius

Our FM signals at 88.1 and 89.7 reach 300,000 people across 2,600 square miles.

Online reach

In addition to our FM listeners, our online stream gets over 8,000 hits per month.

Loyal community

WRFI has thousands of loyal listeners and members across Tompkins, Schuyler, and Cortland counties and beyond. Our listeners appreciate fact-based news,
our local DJs, and SUPPORT LOCAL.

Simplified-Heart-Listening-Area-COLOR

Contact Felix to learn more and get started today!